Edward L Bernays Propaganda (Paperback)

2024 Reprint of the 1928 Edition. The marketing strategies for all future wars would be based on the CPI model. Over the next half century, Bernays, combining the techniques he had learned in the CPI with the ideas of Lippmann and Freud, fashioned a career as an outspoken proponent of the engineering of consent for political and corporate influence of the population, earning the moniker „father of public relations.“.

OFF THE BEATEN TRAIL By William Edward Syers – Hardcover 1972 Texas History

„Off the Beaten Trail by William Edward Syers is a 1972 hardcover book focusing on Texas history. Published by the Texas Book Publishers Association, this book delves into the lesser-known aspects of United States history in the South and West South Central regions, specifically exploring the state and local narratives of Texas. With 493 pages, this publication provides readers with a detailed account of the unique and historical events that shaped the Southwest area of the United States.“